French Truck Coffee Creative Brief Nov 25 Written By Benjamin Flett This brief presents a marketing campaign to increase sales of French Truck Coffee’s premium New Orleans dark roast coffee beans by 15% among Boston University students. Targeting creative and environmentally conscious coffee enthusiasts aged 19-22, the campaign positions French Truck Coffee as the choice for quality and individuality. Benjamin Flett
French Truck Coffee Creative Brief Nov 25 Written By Benjamin Flett This brief presents a marketing campaign to increase sales of French Truck Coffee’s premium New Orleans dark roast coffee beans by 15% among Boston University students. Targeting creative and environmentally conscious coffee enthusiasts aged 19-22, the campaign positions French Truck Coffee as the choice for quality and individuality. Benjamin Flett
